The circular economy is emerging as a key strategy to tackle the environmental challenges of modern industries, moving away from the traditional "take, make, dispose" model. By designing products and services with resource efficiency, longevity, and reuse in mind, businesses across sectors are shifting toward a system that minimizes waste and maximizes value by putting an end to the linear economy. The laundry industry is no exception.
Understanding the Circular Economy: A global perspective
The circular economy is a model focused on sustainability, aiming to keep products, materials, and resources in use for as long as possible. This approach has gained traction due to increasing regulatory pressure, resource scarcity, and the growing awareness of the environmental footprint of various industries.
Key global statistics highlight the urgency of adopting circular practices:
The laundry industry plays a significant role in this shift. As an energy and water-intensive sector, transitioning to circular principles is both an environmental responsibility and a business opportunity.
Circular Economy in the Laundry Industry
The laundry industry, both industrial and commercial, is increasingly adopting circular principles to reduce waste, optimize resources, and extend textile lifecycles. The circular economy within this sector is materializing in three key areas:
1. Textile reuse and recycling
One of the major shifts in the industry is the move toward textile circularity. Industrial laundries are playing an essential role by prolonging textile lifespan and facilitating textile recycling. Advanced washing processes, such as wet cleaning (GWET), use biodegradable detergents instead of solvents, reducing fabric wear while meeting hygiene standards.
2. Equipment sustainability & energy efficiency
Circularity is not just about textiles; it extends to the machinery used in laundries. Advances in sustainable equipment include:
Optimizing laundry operations ensures the reduction of waste, chemicals, and emissions:
Girbau’s commitment to circularity: innovation for a sustainable future
At Girbau, sustainability is not just a goal; it’s a responsibility. As a leader in professional laundry solutions, Girbau integrates circular economy principles at multiple levels:
Girbau prioritizes eco-design, ensuring that its machines are built with sustainability in mind:
Girbau helps clients integrate circularity into their laundry operations:
Beyond its products, Girbau integrates Circularity into our own operations: 91% of the waste generated at our production centers by weight is recovered. Its dedication to energy, water and waste recovery and reuse is evident within the Zero Platform solutions and all the upcoming and improved new products launched, with special focus on circularity. The active capture of microplastics within the laundry processes has enabled the revalorization of such material in the award-winning FIX Project. The FIX Project is a collaboration between Elisava, Barcelona's School of Design and Engineering and Girbau LAB - Girbau's collaborative innovation platform. In exploring circular economy projects, we have also collaborated with major brands such as IKEA y Masia Maquinaria to reuse post-consumer textiles, converting them into recycled polyester that can be reused to produce new comforters and pillows.
At Girbau, we believe in leading the change by delivering solutions that enable businesses to operate more sustainably while maintaining profitability by changing to a more circular economy. Through technological innovation, efficient resource management, and circular product design, we are paving the way for a future where laundry operations have a minimal environmental impact while maximizing efficiency and longevity.